Two Days Prior to Publication:
Post to Facebook, Instagram, and Twitter:
“Hey, Rams! With such a thriving geek life on campus, we want to know how you define the term “geek”. What comes to mind when you hear the word? Check back on Friday* with a story about how the Wesleyan community has embraced the #GeekLife! #TxWesGeekyRams”
*Replace with date of publication.
One Day Prior to Publication:
Post a poll to Facebook and Twitter with the caption:
“We asked yesterday how you define #geek…today, we want to know how geeky our students really are! Answer this poll today and check back tomorrow for a story on how the geek community has taken over Wesleyan! #GeekyRams #TxWes”
Date of publication:
Post the story to therambler.org and then post the link to Facebook, Instagram, and Twitter using the following graphic and caption:
“Years ago, people were insulted when they were called a #geek. In 2013, it was the word of the year. How did this happen, and how does it affect students at Texas Wesleyan? Check out this week’s story at link.linkylink to find out! #TxWesGeekyRams @
Within a couple days of publication:
Post to at least Facebook and Twitter, and perhaps Instagram as well if engagement with the story has been high:
“#GeekLife is taking over the TxWes community! Get involved by heading to one of these events or joining one of our geek-centered clubs on campus, and while you’re at it, check out our story on geek life at link.linklink. #TxWesGeekyRams”
Amanda Roach 